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  <url>
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    <lastmod>2026-02-03</lastmod>
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  <url>
    <loc>https://www.reneetranter.com/work/conscious-living-programs-presentation-design</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-04-23</lastmod>
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  <url>
    <loc>https://www.reneetranter.com/work/dr-damon-fazio</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-04-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/9d31659f-b04c-4141-aeca-6de4ee85ded9/Fazio-LogoBW.png</image:loc>
      <image:title>Projects - Dr. Damon Fazio - Make it stand out</image:title>
      <image:caption>Logo was hand-drawn and brought into Illustrator.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/28ae84ff-79d1-4287-a0dd-270a5efb6491/76.JPG</image:loc>
      <image:title>Projects - Dr. Damon Fazio - Make it stand out</image:title>
      <image:caption>Business cards were designed with a semi-transparent vellum sleeve, meant to depict the invisible energy field Dr. Fazio works with as a part of, but separate from, the body. The Vitruvian man was hand-drawn then digitized so it could be used as brand elements elsewhere.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/eda37033-d2b7-42b4-9be5-d4d37d469c21/52.JPG</image:loc>
      <image:title>Projects - Dr. Damon Fazio - Make it stand out</image:title>
      <image:caption>Cards were professionally printed and then sleeves printed and assembled by hand at my home studio.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/3c69d5e4-bf40-4a95-9caa-21d3a282c088/Fazio-Memopad.jpg</image:loc>
      <image:title>Projects - Dr. Damon Fazio - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/226f276a-95c9-4fbc-8a36-9db4eb9e7a57/fazio-presentation1.jpg</image:loc>
      <image:title>Projects - Dr. Damon Fazio - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/4e37301a-71c3-4ea4-9cbf-45527dcc4323/website.jpg</image:loc>
      <image:title>Projects - Dr. Damon Fazio - Make it stand out</image:title>
      <image:caption>Website for Dr. Fazio’s Continuing Education courses for massage therapists.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.reneetranter.com/work/amitabul-restaurant-identity</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-04-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/a090bb70-6db0-4358-aa48-79d32f5960ee/Untitled-1.jpg</image:loc>
      <image:title>Projects - Amitabul Restaurant Identity</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/6ca9eed3-7d4a-4fc7-9091-361d0595f968/Untitled-2.jpg</image:loc>
      <image:title>Projects - Amitabul Restaurant Identity - Make it stand out</image:title>
      <image:caption>Bill began his career as a steakhouse worker and a buddhist temple chef. He started his own business called Amitabul, a spiritual vegan cuisine inspired by his curious mixed background, focusing on all things handmade.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/d7d7cb3a-f1cd-4c42-8780-085d1f3716dc/Untitled-3.jpg</image:loc>
      <image:title>Projects - Amitabul Restaurant Identity - Make it stand out</image:title>
      <image:caption>After doing some research into Amitabul’s history and what makes them unique, I came to define them as a company that values integrity, responsibility, slow food, that makes healthy vegan food. I decided to take these values forward into the rebrand to build something that brought the honor of something that felt Eastern, as well as something that felt as bold as a steakhouse might feel, in a vegan food space.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/e3b1e039-05da-413c-aba5-488737283750/Untitled-5.jpg</image:loc>
      <image:title>Projects - Amitabul Restaurant Identity - Make it stand out</image:title>
      <image:caption>Amitabul had inconsistent branding, with one logo on the storefront and another logo on its menu and website. I felt rebranding them would bring more consistency.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/b5161f9d-5c9c-403f-bbd3-0cd27c2943b8/Untitled-6.jpg</image:loc>
      <image:title>Projects - Amitabul Restaurant Identity - Make it stand out</image:title>
      <image:caption>I went through many different hand-drawn iterations and explorations.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/dc41e93a-b3e7-4f30-aa71-c12a2d3e3889/Untitled-8.jpg</image:loc>
      <image:title>Projects - Amitabul Restaurant Identity - Make it stand out</image:title>
      <image:caption>While researching visual narrative ideas, I came across a few different symbols that seemed to symbolize what I was looking for— the korean flag’s lines were interesting to me, the flower of the Danch’eong symbolized enlightenment, the buddhist swastika frequently showed up in temples like the one Bill used to work in and symbolized a universal power, and the taegeuk symbolized equality and balance. I felt these were strong symbols to bring into the brand considering the background and history of this brand.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/d2b88f76-a4ee-47ee-a9f1-8d81caa073cb/Untitled-9.jpg</image:loc>
      <image:title>Projects - Amitabul Restaurant Identity - Make it stand out</image:title>
      <image:caption>I simplified these symbols into a visual language.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/2bcf7852-1e72-4ba4-b060-093ac902cad1/Untitled-10.jpg</image:loc>
      <image:title>Projects - Amitabul Restaurant Identity - Make it stand out</image:title>
      <image:caption>I settled on a primary logo that combined that sense of honor with a steakhouse feeling, and created a tertiary logo as well. Branding was starting to come together.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/c2c676e9-e8fe-4b71-84f3-679d8daf8b0d/Untitled-11.jpg</image:loc>
      <image:title>Projects - Amitabul Restaurant Identity - Make it stand out</image:title>
      <image:caption>The most popular dish by far at Amitabul is Dr. K’s Cure-All Soup, and the idea of the restaurant is that there is a spiritual significe to food and what you eat— that eating in the right way can benefit you spiritually. Eating in a way to grow spiritually. I started to explore combining these two ideas into a mark.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/73c04d31-678e-48be-a9a7-8906f0cabf32/Untitled-12.jpg</image:loc>
      <image:title>Projects - Amitabul Restaurant Identity - Make it stand out</image:title>
      <image:caption>The final mark represented both their most popular dish and the idea of food for reaching enlightenment.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/4744c8c8-5b15-4df8-a4f8-2bd4938c0826/Untitled-13.jpg</image:loc>
      <image:title>Projects - Amitabul Restaurant Identity - Make it stand out</image:title>
      <image:caption>I also conceptualized some changes to the environment to work with the new brand.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/5eb910d6-9c00-4877-8f0f-03bcce3279e0/Untitled-14.jpg</image:loc>
      <image:title>Projects - Amitabul Restaurant Identity - Make it stand out</image:title>
      <image:caption>A new website with the branding was also part of this exploration, featuring their most popular dish as a fullscreen hero on the main page.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/e6d927eb-a145-4d72-951c-f2b5b1ed49e4/Untitled-15.jpg</image:loc>
      <image:title>Projects - Amitabul Restaurant Identity - Make it stand out</image:title>
      <image:caption>I redesigned the menu to feature their most popular dishes using the new visual language.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/aab5ec62-448c-4c01-85a1-71a318340b40/Untitled-16.jpg</image:loc>
      <image:title>Projects - Amitabul Restaurant Identity - Make it stand out</image:title>
      <image:caption>I also created packaging that they could use for famous their fermented sauces, which they are known for, and customers ask to purchase all the time.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/ad380df0-a85b-472d-b522-b7aaf403f9fd/Untitled-17.jpg</image:loc>
      <image:title>Projects - Amitabul Restaurant Identity - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.reneetranter.com/work/innerwoven-jewelry-identity</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-04-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1609540672337-CY2V0I34AQR0K91AS6R1/image-asset.png</image:loc>
      <image:title>Projects - Innerwoven Jewelry Branding</image:title>
      <image:caption>Romina and Todd</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1609541840273-DQ2XWAR84BGF1G1Z3G82/Artenimai_ConceptBoard.jpg</image:loc>
      <image:title>Projects - Innerwoven Jewelry Branding</image:title>
      <image:caption>Preliminary Concept Board</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1609541413186-HFWP3RGMJS53LK84ESQJ/image-asset.png</image:loc>
      <image:title>Projects - Innerwoven Jewelry Branding</image:title>
      <image:caption>Painted caravan design inspiration</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1609539102481-WUWBQ6UKMF5R7FGM802H/Innerwoven-Banner.jpg</image:loc>
      <image:title>Projects - Innerwoven Jewelry Branding</image:title>
      <image:caption>Banner for trade shows</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1609540730920-80X1LB6FTZOIJSCU4IRQ/image-asset.png</image:loc>
      <image:title>Projects - Innerwoven Jewelry Branding</image:title>
      <image:caption>One of Romina’s best-selling necklace styles, which the banner’s main mandala was inspired by</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1609539059194-AISLCZFGG0318W1BY2FT/Innerwoven-Site.jpg</image:loc>
      <image:title>Projects - Innerwoven Jewelry Branding</image:title>
      <image:caption>“About Us” on their simple website</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1609542099756-8Z55GBASULKP6F2I3JW3/image-asset.jpeg</image:loc>
      <image:title>Projects - Innerwoven Jewelry Branding</image:title>
      <image:caption>Instagram ideas + grid proposal (education + designs, standardizes logo treatment on images)</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.reneetranter.com/work/frida-kahlo-motion-graphics</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-01-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1609533242687-66A97WEEI6MUN0A9Z7YY/image-asset.jpeg</image:loc>
      <image:title>Projects - Frida Kahlo Motion Graphics</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1609531967277-3FX062M1NMV49YKZ41F8/Frida_ConceptBoard-1024x614.jpg</image:loc>
      <image:title>Projects - Frida Kahlo Motion Graphics</image:title>
      <image:caption>Preliminary Concept Board</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1609533030181-KODQ7Z3CJ4AQ2WQIH0H4/FridaFrames-1.jpg</image:loc>
      <image:title>Projects - Frida Kahlo Motion Graphics</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1609533031003-VRZ5YJDQA7PC5QPWTHBC/FridaFrames-4.jpg</image:loc>
      <image:title>Projects - Frida Kahlo Motion Graphics</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1609533031444-CKEP6A6RIOFK6GRI0LMU/FridaFrames-5.jpg</image:loc>
      <image:title>Projects - Frida Kahlo Motion Graphics</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1609533032208-H79CW3YCO8N1YC8P88DE/FridaFrames-8.jpg</image:loc>
      <image:title>Projects - Frida Kahlo Motion Graphics</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.reneetranter.com/work/bloom-app</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-04-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608596007955-VK30VO0Z1JW3U69N1O48/image-asset.jpeg</image:loc>
      <image:title>Projects - Bloom UX Research</image:title>
      <image:caption>Maslow’s Hierarchy of Needs</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608006994297-YATUGHWN02Y4J8RMWW1C/image-asset.png</image:loc>
      <image:title>Projects - Bloom UX Research</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1607999408989-5R997MPDLEB82U7ALQPI/image-asset.jpeg</image:loc>
      <image:title>Projects - Bloom UX Research</image:title>
      <image:caption>Initial Wireframes</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1607993343727-TZDBAZFQD7B2ORAOFVSI/image-asset.png</image:loc>
      <image:title>Projects - Bloom UX Research</image:title>
      <image:caption>Bloom App Icon Design</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1607993308705-9KQU3LS2JF7W6SRYAHWE/image-asset.png</image:loc>
      <image:title>Projects - Bloom UX Research</image:title>
      <image:caption>Bloom Installed</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.reneetranter.com/work/prisoners-apothecary</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-04-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1603228277546-2JAYCXSC8GF6IGGBRTHO/image-asset.png</image:loc>
      <image:title>Projects - The Prisoner’s Apothecary</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1607977783548-XXTSH0HP5WCL947I8VNR/Car-1024x532.jpg</image:loc>
      <image:title>Projects - The Prisoner’s Apothecary</image:title>
      <image:caption>Branded Truck</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1607978972801-DXN57Q5O74MZ1VMFFQ3R/image-asset.png</image:loc>
      <image:title>Projects - The Prisoner’s Apothecary</image:title>
      <image:caption>Instagram Branding</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1607986175210-7U6PRDZR300I0HSHTPOU/PrisonersApothecary_TeaBag.png</image:loc>
      <image:title>Projects - The Prisoner’s Apothecary</image:title>
      <image:caption>Branded Herbal Tea Packaging</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1607988687435-6RAC9T0QG8JJ7UQJ3YBN/image-asset.jpeg</image:loc>
      <image:title>Projects - The Prisoner’s Apothecary</image:title>
      <image:caption>Branded Herbal Tinctures</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1607977849445-VTM8J7G8AFH2AFD4AD81/PrisonersApothecary_SignMockup.png</image:loc>
      <image:title>Projects - The Prisoner’s Apothecary</image:title>
      <image:caption>Event Signage</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1607977920434-AAKGJ6294WGY9RF6AVJY/facebook.png</image:loc>
      <image:title>Projects - The Prisoner’s Apothecary</image:title>
      <image:caption>Event Promotion on Facebook</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1607988843513-AQN6P2A0GH444UKY8CU8/The+Prisoner%27s+Apothecary+Branding+Guide</image:loc>
      <image:title>Projects - The Prisoner’s Apothecary</image:title>
      <image:caption>Official Brand Book</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.reneetranter.com/work/roxana</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-04-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608014687981-M067GBKVBHMV8D4NG6VS/Illuminated-Perfume-Mockup.jpg</image:loc>
      <image:title>Projects - Illuminated Perfume</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608014818862-QFXT8QKYH1URZHHLRVL4/image-asset.jpeg</image:loc>
      <image:title>Projects - Illuminated Perfume</image:title>
      <image:caption>Roxana in her boutique in New Mexico</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608016213023-Y1ZBJT6QNPUCCJHTV7XR/hero2.jpg</image:loc>
      <image:title>Projects - Illuminated Perfume</image:title>
      <image:caption>Roxana’s solid perfumes are poured into finely engraved cases reminiscent of a bygone era.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608016306060-EZTV7RVARJLIKLEH23VV/image-asset.jpeg</image:loc>
      <image:title>Projects - Illuminated Perfume</image:title>
      <image:caption>Roxana’s samplers come with cards that look like some kind of old faded paper, sealed with locally made and beeswax in natural colors. Each sample comes complete with illustrated cards explaining each note.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608016360841-Q05PDBDD6CGN9GT3RN0B/image-asset.jpeg</image:loc>
      <image:title>Projects - Illuminated Perfume</image:title>
      <image:caption>Each perfume has its own story, emotional tone, and mood, and a piece of art to go along with it to help capture its essence. This is an art piece for a perfume Roxana designed called “Melliura“.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608015738236-VL6V1S8B9SOPZ8L0HGUG/image-asset.jpeg</image:loc>
      <image:title>Projects - Illuminated Perfume</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608015280059-6HCXNEYEBQFNGX4CWUNB/image-asset.jpeg</image:loc>
      <image:title>Projects - Illuminated Perfume</image:title>
      <image:caption>Digital Layout Concepting — Web</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608015973906-XJFHLBZYLCN35LXWGQ8G/image-asset.jpeg</image:loc>
      <image:title>Projects - Illuminated Perfume</image:title>
      <image:caption>Homepage Redesign — Main</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608014667028-TLWD0S8O7BOEJWBJCS25/image-asset.jpeg</image:loc>
      <image:title>Projects - Illuminated Perfume</image:title>
      <image:caption>Homepage Redesign — About Section</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.reneetranter.com/work/kombucha</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-01-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608022486865-3SYJQPPL393NMMWB3SOK/image-asset.jpeg</image:loc>
      <image:title>Projects - Wildflower Kombucha</image:title>
      <image:caption>Designing Claire’s persona using collage</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608022456252-PWPW45B0TROIINSJY3EG/image-asset.jpeg</image:loc>
      <image:title>Projects - Wildflower Kombucha</image:title>
      <image:caption>Some psychedelic graphic inspiration to suit Claire’s retro vibe</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608022559657-O0HB126WVB082EZZ2DYJ/Project2_Kombucha_Collage1.jpg</image:loc>
      <image:title>Projects - Wildflower Kombucha</image:title>
      <image:caption>Concepts from different elements of the board would be used in concepting and exploring later in design</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608019223986-QILX0HRA2490MXGC5ILK/image-asset.jpeg</image:loc>
      <image:title>Projects - Wildflower Kombucha</image:title>
      <image:caption>Customer persona mapping for Claire — getting a better sense of who she is, what a typical day might be like, her favorite brands, places to shop, and things which she might feel are important to her identity. Based on this information, I settled on a Kombucha health drink to design for, and got started concepting the packaging.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608019305746-0LLAG992SUWYSHS32L6E/image-asset.jpeg</image:loc>
      <image:title>Projects - Wildflower Kombucha</image:title>
      <image:caption>Concept board took inspiration from elements of the mood board, inspired by her festival-going, psychedelic, hippie style. Initial concepting included heavy old school typography. Category Research</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608019687628-7HUZV750EF3HQP97GO6X/image-asset.jpeg</image:loc>
      <image:title>Projects - Wildflower Kombucha</image:title>
      <image:caption>I did an initial packaging audit in the Kombucha category to see what else existed in the space and how I might define a niche for this product.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608020068298-O0KPCN6KHWLCPGMM8DQF/image-asset.jpeg</image:loc>
      <image:title>Projects - Wildflower Kombucha</image:title>
      <image:caption>Some early concept ideas in the very beginning stages of design.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608020146694-71HF31JJCKKP11H9W6LT/image-asset.jpeg</image:loc>
      <image:title>Projects - Wildflower Kombucha</image:title>
      <image:caption>A quick early mockup to test an idea, stock background and all. While the typography was fun to play with, this design felt a little flat, lacking complexity or depth. I took the gradient and basic structure and fleshed out the design a little further.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608020287583-FDKF96Z8CS4M1H1YKHOV/image-asset.jpeg</image:loc>
      <image:title>Projects - Wildflower Kombucha</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608020633289-5OAZLDS48G7PSD9WWJG1/image-asset.jpeg</image:loc>
      <image:title>Projects - Wildflower Kombucha</image:title>
      <image:caption>Final design</image:caption>
    </image:image>
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    <loc>https://www.reneetranter.com/work/ayurveda</loc>
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    <lastmod>2021-01-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608028852001-HA5Q80324EK8DZAJXACX/Category.jpg</image:loc>
      <image:title>Projects - Ayurvedic Packaging</image:title>
      <image:caption>Packaging research for the category to identify niche — General Beauty</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608028964442-IZKJGFT0CPGK86AOO463/image-asset.jpeg</image:loc>
      <image:title>Projects - Ayurvedic Packaging</image:title>
      <image:caption>More packaging research — Ayurveda-Specific Beauty</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608029252836-B32J5H0141FGJFR7NESH/image-asset.jpeg</image:loc>
      <image:title>Projects - Ayurvedic Packaging</image:title>
      <image:caption>Vector bottle designs, amber glass</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608030254305-ZKBGIVFHLH5F5LLKQENS/image-asset.jpeg</image:loc>
      <image:title>Projects - Ayurvedic Packaging</image:title>
      <image:caption>Preliminary sketches to explore concepts</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608030353771-PXFWY58BBVPMUJSUZHJJ/image-asset.png</image:loc>
      <image:title>Projects - Ayurvedic Packaging</image:title>
      <image:caption>Further exploration of the concept</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608029175229-EOP3FB0TE2WKLQ4YP2T9/image-asset.png</image:loc>
      <image:title>Projects - Ayurvedic Packaging</image:title>
      <image:caption>Box design</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608030509243-U5I38FXP1X3UIN18ATR1/image-asset.jpeg</image:loc>
      <image:title>Projects - Ayurvedic Packaging</image:title>
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      <image:title>Projects - Ayurvedic Packaging</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1608030555221-4GSSA0ZR7B1YI2W739BE/all.jpg</image:loc>
      <image:title>Projects - Ayurvedic Packaging</image:title>
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      <image:title>Projects - Ayurvedic Packaging</image:title>
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    <loc>https://www.reneetranter.com/blog/how-your-childhood-trauma-controls-your-business</loc>
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      <image:title>Blog - How Unresolved Childhood Wounds Show Up at Work - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.reneetranter.com/about-1</loc>
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    <lastmod>2025-09-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/1604517014625-VMT08U4C3EDYPLHCTCL7/image-asset.gif</image:loc>
      <image:title>About - Renee is a designer, strategist, and wellness advocate who helps brands make change.</image:title>
      <image:caption>I’ve always been reflective— curious about how I move through the world, how I think, and how I can do it in a better way. For a long time, that curiosity took the form of design. I studied at the School of Visual Arts in New York City, surrounded by deadlines and ambition, caught up in the fast pace of the creative world. Eventually, I burned out. My body said no. And when I finally listened, it carried me home. That’s when I found another path. I studied Polarity Therapy, opened a practice of my own, and spent years holding space for clients in the realm of holistic health. That experience working with people in such an embodied, grounded way, helping them through transformation health-wise and through relational challenges and life transitions, taught me so much. Now I bring these threads together. My work as a designer now centers around entrepreneurs in wellness, as I understand intimately the challenges that go along with doing what you love, often in fields that seem a little “woo” for some people to get, or trying to do things DIY or on a budget. To me, a brand is a reflection of your spirit. It’s a home for your work, a mirror that lets others recognize you more clearly. I’ve also been a longtime meditator and student of emotional intelligence and spiritual practice. Those practices still inform how I move through the world and think about life and work, and they’re woven into the way I create. I love collaborating with people who are bringing light, care, and healing into the world, because I know what it means to live from that place, and how much it matters.</image:caption>
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  <url>
    <loc>https://www.reneetranter.com/art</loc>
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    <lastmod>2025-04-23</lastmod>
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      <image:caption>Pointillism art, 2012</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/376d42a2-a0f8-43f3-823e-ef88aaa7e18d/FineArt3.jpg</image:loc>
      <image:title>Art</image:title>
      <image:caption>Figure drawing, 2012</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/af17be3e-7b0d-45c4-af57-1f340b6fd0ab/FineArt.jpg</image:loc>
      <image:title>Art</image:title>
      <image:caption>Mixed media collage, 2013</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/f8c0fdad-2840-4de3-a462-6c4523a808a6/70473636581__3EA4F21B-F2E9-4BC6-AAD2-4F87F5B6568F.jpg</image:loc>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/eaa9ef70-263c-432d-8a5b-3399d0ee2aff/70786365718__AF7A8265-ECB6-4D5B-BED8-BEF94535B6EA.png</image:loc>
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      <image:title>Art</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/d1d876a1-828d-4b46-a051-d047709d2f04/IMG_90D567DC9859-1.jpg</image:loc>
      <image:title>Art</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/df1aa3e2-8b17-46bf-bc31-973a8f1c9e3e/3FFDDA7B-5D0E-45C0-87CA-8F8AA609CE7F.png</image:loc>
      <image:title>Art</image:title>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/101f0461-b35c-4e22-8dc6-f73ca5a92230/218162A6-6FBD-4398-97D0-CB8E0930BB3E.jpg</image:loc>
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      <image:caption>Ice on branches, 2019</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5f8e511f7c696e068ca8b9e3/5966a8b7-7e44-4504-985e-e06d89aeca29/IMG_2498.jpg</image:loc>
      <image:title>Art</image:title>
      <image:caption>Ice rivers, 2018</image:caption>
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